Rethinking your plans in light of the unthinkable To call these times turbulent is an understatement. Obviously reducing the risk to lives is paramount, but the unprecedented threat of the Covid-19 virus and the necessary response are already wreaking havoc across the economy, with some second and third order effects that may be felt for… Continue reading This is a Time for Thoughtful Re-Planning
Tag: b2bstrategy
Is it time to take the ‘product’ out of product management?
Frequently, we are asked to tailor our ‘Grassroots Strategy’ workshops to serve as training for product managers. Typically, the identified need is a lack of strategic thinking and/or tools for analyzing markets in a company’s product manager group. Beneath the surface, however, we believe that the problem may run deeper. The problem may be grounded in the very definition of what a product manager is and therefore what the rest of the organization expects from them.
Why do I need a Strategy if I have a Corporate Strategy?
Now is the time that you can settle into running your business. You have a set of sales targets, budget requirements and maybe product launches or geographic expansions that you have planned for and committed to for 2020. But independent of all of this, do you really know what you need to focus on to win in 2020 and set yourself up to win going forward?
Now that you have an annual plan, do you really have a strategy?
If you are like many of our clients, you may have thought about strategy and long-term goals sometime in the late summer/early fall and probably presented something to your leadership and/or your board at that time.